Dealer group Officepoint has extended its Buy and Fly! incentive scheme to include four key manufacturers, Avery, 3M, Talk Paper and Biro Bic. Dealers who have signed up for the scheme can now get points when they buy products from any of them. The points can then be used for internal incentives or passed on to customers.
First launched at the group’s annual conference last October Buy and Fly! operates along similar lines to Airmiles. There are now around fifty members taking part.
19-Feb-2004
