Mr-office.com, the newly launched Internet trading company, has put in place a comprehensive marketing programme to promote its services to the end user. In addition to banner advertising, presence in the national and local press and newly liveried vehicles, the company has signed up with Carlton Television to run a prime time ad campaign between October and December.
The company’s Malcolm Lewis says that orders are already coming in on the site, which is registered with the major search engines. A new server has been installed to increase the speed and an agreement has been formed with Kingfield Heath to include all products from its catalogue that are not already on the site.
30-Aug-2001