Writing instrument supplier Uni-ball has launched its own character pens. The Scribble Squad – four new streetwise, cool and fashion conscious characters are shortly to be launched onto the market to promote the new range of Signo gel pens.
Marketing manager Clare Gibbard says the unique characters will breath new life into the Signo gel range and capture the imagination of the booming pre ‘teen’ market.
23-Dec-2005
